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Philippine Tourism News
Tourism Sector Anticipates Brighter 2010
(The Freeman) Updated November 18, 2009 12:00 AM
CEBU, Philippines - The Philippine tourism industry anticipates a much brighter 2010 now that the global outlook for tourism slowly becomes encouraging.
“Throughout the global crunch, Philippine tourism remained optimistic and adaptive to the challenges. Being a key driver for economic growth in the country, the tourism industry continues to carry a positive outlook. In spite of the difficulties, the sector continued to be strong because the over-all focus is on opportunities instead of the threats,” said Department of Tourism secretary Joseph Ace Durano.
Durano made this positive pronouncement of the Philippine tourism trade following the release of Euromonitor’s International’s report, a market research group based in the United Kingdom, which said that 2010 is a better year for the tourism sector, citing new opportunities and innovation, and suggesting pro-active measures to reverse the slump to continue recovery.
Euromonitor International, recently released the World Travel Market (WTM) Global Trends Report, which extensive outlook is supported by the report by the latest edition of the UNWTO World Tourism Barometer, which indicated that “the rate of decline has eased from January to August of 2009,” and stated that a “moderate growth can be expected” for the following years.
Published this week to tie-in with one of the world’s largest gatherings of travel industry leaders, the WTM in London, the reports estimate that global travel bookings will pick up steadily in 2010 after ‘a challenging year,’ dotted with a change in the travel landscape in light of the global scenario.
The Global Trends Report shed light on the current developments and issues affecting the sector. It mentioned, “Governments have been responsive; implementing tourism stimulus packages to varying degrees of success,” an important factor which Durano acknowledged.
“The support of our partners and other tourism stakeholders has played a vital role in maintaining the vibrant travel activities within and to the country. The DOT truly credits them for the united effort they have shown in boosting domestic tourism,” he added.
The report further revealed that while the recession cast a grim shadow a global scale, consumers also responded well by focusing on ‘life’s small luxuries’ – apparent with spas and nature travel, said Eduardo Jarque Jr, undersecretary for Tourism Planning and Promotions Eduardo Jarque, Jr.
According to Jarque these small “life’s luxuries” has been one of the country’s key strengths.
“Filipino creativity in times of adversity truly shines as we see more diversified packages that promote nature-based, low-cost, and low-impact travels around the country, in the midst of these trying times,” Jarque said.
“The Philippines’ inclusion in National Geographic’s elite list of 25 Best New Trips for 2010 is good news we can bank on,” Jarque added.
Meanwhile, the UNWTO Travel Barometer indicated that results for the first eight months of 2009 show that international tourist arrivals declined in all world regions, however, “Asia and the Pacific showed ‘the clearest signs of improvement with growth already positive.”
According to the UNWTO’s initial forecast for 2010, “International tourist arrivals are likely to witness a moderate recovery next year, with 1-3 percent growth.
This outlook reflects the gradual improvement of international tourism figures in recent months, as well as the better-than-expected economic indicators in some major source markets.”
The report further emphasized that, “Asia will show the strongest rebound, while Europe and the Americas will probably take longer to recover.”
The results as well as the outcome of the UNWTO Minister’s Summit on ‘The Roadmap for Recovery: Sustainable Tourism in Challenging Times,’ have been recently presented in detail at the recently-concluded World Travel Mart in London.—Ehda M. Dagooc http://www.philstar.com/Article.aspx?ar … goryId=108
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Re: Philippine Tourism News
This is the article they were referring to from National Geographic. Inserted are the links to article describing the Philippines:
The 25 Best New Trips for 2010
Text by Claire Martin
Now more than ever, travelers want their dollars to do more—for others, for the planet, for themselves. At least that's what we found while searching for the best trips of 2010. From wolf-tracking in Slovakia to rafting a forbidden river in Bhutan, here are 25 brand-new adventures, all of them just right for right now.
Bhutan || Outfitter: Bio Bio Expeditions
Bolivia || Outfitter: Nantahala Outdoor Center
Botswana || Outfitter: Explore Inc
Canada - B.C. || Outfitter: Monashee Adventure Tours
Canada - Manitoba || Outfitter: Earthwatch Institute
Chile + Argentina || Outfitter: Boojum Expeditions
Costa Rica || Outfitter: Wildland Adventures
France || Outfitter: Discover France
Iceland || Outfitter: Explorers' Corner
Ireland || Outfitter: Country Walkers
Kenya || Outfitter: Geographic Expeditions
Laos || Outfitter: Asia Transpacific Journeys
Madagascar || Outfitter: Kumuka Worldwide
Montserrat || Outfitter: Green Monkey Dive Shop
Nepal || Outfitter: Journeys International
New Zealand || Outfitter: Active New Zealand
Peru || Outfitter: Adventure Life Journeys
Philippines || Outfitter: Wilderness Travel - http://adventure.nationalgeographic.com … ips-text/5
Slovakia || Outfitter: Biosphere Expeditions
Sri Lanka || Outfitter: Access Trips
Tanzania + Kenya || Outfitter: Tropical Ice Limited
Tonga || Outfitter: Wilderness Travel
U.S. - California || Outfitter: Southern Yosemite Mountain Guides
U.S. - Colorado || Outfitter: Western Spirit Cycling
U.S. - Idaho + Montana || Outfitter: ROW Adventures http://adventure.nationalgeographic.com … trips-text
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Re: Philippine Tourism News
RP targets slice of Taiwan’s ‘beach wedding’ mart
Meco, DOT push Boracay, Palawan, Cebu, Davao
By Abigail L. Ho
Philippine Daily Inquirer
First Posted 19:41:00 11/27/2009
THE Manila Economic and Cultural Office is aggressively promoting local beach destinations to Taiwanese couples, in a bid to loosen Hawaii’s hold on the Taiwanese market.
Meco director for tourism Ireneo Reyes said the campaign, being undertaken in partnership with the Department of Tourism, focused on the promotion of Boracay, Palawan, Cebu and Davao, as well as other island and coastal areas that could compete with Hawaii in terms of beauty and cost.
“The beauty of our beaches remains one of our major draws for Taiwanese. Many couples looking to get married abroad do so in Hawaii, but Philippine beaches can more than hold their own, especially when cost is factored in,” Reyes said in a statement.
These beach destinations were being promoted not only to Taiwanese couples who wanted beach weddings, but also to tourists seeking to take advantage of the long Chinese New Year break next year, he added.
Among Philippine destinations, he said that Boracay topped the list of Taiwanese favorites, followed by Cebu, Bohol, Palawan and the capital of Metro Manila.
He said many Taiwanese were also keen on visiting the country’s dive sites, as well as various golf courses and schools that offered English language programs.
Citing data from Taiwan’s Ministry of Transportation, Meco resident representative and managing director Antonio Basilio earlier said total outbound travel from Taiwan dropped 5 percent to 625,834 people in September from 657,988 in the same period last year.
In the first nine months, the decline was even steeper at 8 percent, from last year’s close to 6.6 million travelers to this year’s more than 5.4 million.
Among those affected by Taiwan’s lack of appetite for travel was the Philippines, which suffered a 14-percent drop in the number of Taiwanese visitors, to 77,126 in September from 90,104 a year ago.
Basilio said Meco wanted these figures to improve by next year.
To do that, the group joins various travel and tourism fairs, as well as roadshows to promote the country to Taiwan nationals.
Meco and the DOT joined the recent Taipei International Travel Fair at the Taipei World Trade Center, to better show the Taiwan market what the Philippines had to offer, particularly the country’s beaches.
The 63-square-meter Philippine booth showcased a beach wedding theme, with a giant video wall featuring local landmarks.
Around 4,500 industry stakeholders and visitors dropped by the booth to get information materials, as well as to meet with their Filipino counterparts.
Meco and the DOT likewise went on a three-city tour—which included Kaohsiung, Taichung and Taipei —from Oct. 26-29, to conduct presentations about the Philippines and its tourist attractions.
http://business.inquirer.net/money/tops … ng%92_mart
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Re: Philippine Tourism News
Tourists Grew by 17% to 5.2M in Q3
By Kristine L. Alave, Philippine Daily Inquirer, First Posted 02:35:00 12/20/2009
MANILA, Philippines—The third quarter, considered the lean season in the local tourism industry, exceeded expectations as tourist arrivals grew by 17 percent to 5.2 million visitors, the Department of Tourism said.
In its recent quarterly report, the DoT said new tourism destinations, facilities and increased frequency of flights to the regions boosted the influx of local and foreign visitors to major destinations. The increase in the meetings, conferences and incentive travel market in destinations like Palawan also contributed to the hefty growth in visitor volume, the tourism department said.
Cebu was the most visited destination with 1.24 million visitors, posting a growth rate of 1.8 percent vis-à-vis the previous year’s volume of 1.21 million.
It was followed by Camarines Sur, fast becoming known for its beaches and surfing sites, with 1.23 million tourists. Domestic travelers to the province grew by 163 percent, while foreign arrivals rose by 29 percent, the report said.
Bohol and Puerto Princesa also showed improved tourist volumes.
Travelers from the Northeast Asian market accounted for the bulk of total foreign tourists at 59 percent, with Chinese and Taiwanese arrivals posting shares of 23 percent and 16 percent, respectively, the tourism department said.
During the first nine months, the volume of domestic tourists increased by 21 percent, while foreign tourists grew by 2.7 percent. This performance positioned the industry for greater growth in the fourth quarter.
One of the best 25
Last month, the Philippine Daily Inquirer reported that the National Geographic Magazine had included the Philippines in its list of “25 Best New Travel Destinations in the World in 2010.”
The magazine had cited the Philippines’ ancient cultures, structures and biodiversity as key reasons for visiting the country.
The list, published in the magazine’s November 2009 Adventure issue, is directed at “travelers who want their money to do more—for others, for the planet and for themselves.”
According to the magazine, the Philippines has been largely ignored because of “bad PR.”
“While it harbors as many islands as the Caribbean and some of the most spectacular reefs on the planet, the nation sees only a fraction of the visitors of nearby Thailand,” it said.
Private tourism companies said they expect 2010 to be a banner year for the country’s travel market as the world economy is on its way to recovery.
Republic Act 9593 or the National Tourism Act of 2009, which took effect last month, is expected to boost the country’s campaign to attract more visitors next year.
Tourism is key
RA 9593 declared tourism as an engine of investment, employment, growth and national development. It also strengthened the DoT and its attached agencies.
“Tourism is the key economic driver of the country. High tourism means high production; a robust tourism industry translates to a robust economy. [RA 9593] is a tool to make sure infrastructure support is put in place and to identify priority areas of development,” said former Tourism Secretary Mina Gabor, who was elected presiding officer in the recently held First Tourism Congress.
“The whole idea to streamline the operations of the tourism department will give more ‘feet’ to the country’s marketing and promotional efforts,” Gabor noted.
The tourism industry faced numerous challenges this year. The country had fewer tourists caused by global recession, the A(H1N1) scare, devastating typhoons and insurgency in Mindanao. http://newsinfo.inquirer.net/inquirerhe … 5.2M_in_Q3
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Re: Philippine Tourism News
3 Million Tourists Visit RP in 2009
goodnewspilipinas.com, First Posted 09:18:00 01/03/2010
MANILA, Philippines—Three million tourists from abroad will have visited the country by the end of the year, or two million less than the targeted five million, Tourism Undersecretary Oscar Payabyab said in his projection pending official figures.
While there could have been more tourists, the global recession affected global travel, he said. The lower projection, he explained, was due “to the contraction of outbound tourist traffic in our usual market, particularly Japan and Korea.”
“The increased arrivals from China and Taiwan have enabled the country to make up for the loss,” he said.
Palabyab also acknowledged that the severe typhoons had a negative effect on the tourism industry.
“Baguio City, for instance, lost over 2,000 domestic tourists since it had to forego hosting the Advertising Congress because of the floods and landslides,” he said.
He pointed out that since most foreign tourists plan their visit months in advance, the Maguindanao massacre in November could not have stopped those who had already booked their flights.
“But it may have discouraged those who were still planning their vacations,” he said.
Palabyab also congratulated the media for the positive role they play in the tourism industry. From their reports, he said, foreign tourists learn where these violent incidents occur, and they are able to avoid these places.
He said that DoT keeps assuring visitors that the country’s popular destinations remain safe.
Also, Payabyab said, domestic tourism received a boost from the so-called holiday economics. He explained that the President always clustered holidays, and that enabled workers to plan their vacations around the long weekends.
Among domestics tourists, Cebu City is the most visited destination, with Camarines Sur coming in second. In fact, the Bicol province was number one, with over one million local tourists recorded in the first nine months.
The third most favored destination is Baguio City and the rest of the Cordillera Autonomous Region.
Other favorites are Bohol and Palawan, which both achieved double-digit growth in domestic tourism. http://globalnation.inquirer.net/news/b … RP_in_2009
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Re: Philippine Tourism News
Rediscovering North Luzon through ‘adventure tourism’
By Izah Morales, INQUIRER.net
MANILA, Philippines -- With good roads and accessible transportation, there are now more reasons to visit and rediscover Northern Luzon.
The week-long “Lakbay Norte” (Travel North) tour took a team of local media and bloggers to nine different places covering nearly 1,800 kilometers.
With its thrust to promote economic development through tourism, the North Philippines Visitors Bureau together with its nine members and corporate partners hosted the tour in Cagayan, Ilocos Norte, La Union, Baguio City, Pangasinan, Subic Bay, Tarlac, Pampanga and Clark Free Port Zone.
“Tourism is becoming very competitive. The north (Luzon) used to be a premier destination. The North Luzon Expressway serves as a gateway,” said Renie Ticzon, NPVB president and Manila North Tollways Corporation vice-president for marketing.
The tour was never short of adventure since the first stop in Cagayan Valley, where we climbed 187 steps to reach the famous Callao Caves in Peñablanca, crawled inside the Sierra Cave, and paddled along the Pinacanauan River in a kayak.
On the second day, we hopped on a bus passing by century-old churches in Iguig, Alcala, Lal-lo, Camalanuigan, and Pamplona. Each municipality gave us a warm welcome through music, dance and sumptuous food. Hospitality is truly at the hearts of the Cagayanons.
“The private sector is really important in the promotion. That’s why we really encourage them to have these kinds of activities and we (at Department of Tourism) give our full support,” DoT regional director Blesilda Diwa said in an interview with INQUIRER.net.
The partnership between the DoT and private sector complement each other, said NPVB executive director Vince Araneta. “The private sector is market-oriented while the DoT is output-oriented,” he said.
From Cagayan Valley, the group headed to La Paz, Ilocos Norte for a wild ride in a 4 x 4 and a thrilling slide on the sand dunes at daybreak. Situated west of Laoag, La Paz Sand Dunes, popularly known as Desert of the North, is located in the coastal village of La Paz. Sandboarding (roughly similar to snowboarding) is a relatively new attraction in the region.
La Union, meanwhile, is a known destination for surfing and we got splashed and washed out while taking surfing lessons conducted by surfers from the Billabong San Juan Surf School.
From surfing, we went further north to Baguio City, still acknowledged as the country’s summer capital, living up to its billing by welcoming us with a temperature of 12.5 degrees Celsius. The famous city is celebrating its centennial year in August
But more than the cool weather in Baguio, the city’s tourism officials are also hoping to attract tourists to surrounding towns in Benguet province.
“We wanted Baguio to become a hub for an adventure with style. Baguio City is where adventure begins,” said Baguio Conventions and Visitors’ Bureau executive director Amboy Guevara Jr.
An hour away from Baguio is the Ambuklao Dam in Bokod, Benguet, where the group fortunately saw the water being released into the gigantic spillway flowing towards the Agno River. During the 1950s, the dam used to be the highest and biggest in the Far East, measuring 129 meters in height and 452 meters in length.
The tail-end of the tour took us to Pangasinan for a visit to the Hundred Islands National Park to witness present conservation efforts for giant clams. The last day was spent horse-back riding at the former Clark Air Base in Pampanga.
http://newsinfo.inquirer.net/breakingne … tourism%92
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Re: Philippine Tourism News
DOT recognizes RP`s ASEAN Green Hotels
The Department of Tourism recently honored the country's top ten resorts and hotels which received the prestigious Association of South East Asian Nations Hotel Award at the previously held ASEAN Tourism Tourism Fair. ASEAN Green Hotels are recognized for their conservative initiatives on worldwide environment and energy conservation.
"With the increasingly alarming environmental changes , we commend these tourism establishments for the their outstanding efforts to create earth-friendly practices in their daily operations . We are proud that our country is among those that strongly advocate ecotourism," said Secretary Ace Durano.
The ASEAN Green Hotel Award is given to tourism establishments which have initiated their own campaign to reduce global greenhouse emissions. Through their environment-friendly and energy conservation measures, these establishments have successfully contributed to the noble aim of sustainable tourism in the country.
The 10 Awardees for the ASEAN Green Hotel Award includes:
1. Eden Nature Park and Resort
2. Edsa Shangri-La Manila
3. Hilton Cebu Resort and Spa
4. Lagen Island Resort
5. Makati Shangri-La Manila
6. Miniloc Island Resort
7. Marco Polo Davao
8. Nature's Village Resort
9. Shangri-La's Mactan Resort and Spa
10. Sofitel Philippine Plaza http://thewebmagazine.blogspot.com/2010 … otels.html
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